Blog : CIPR PRide Awards

Stripe wins best Consumer Relations campaign at CIPR PRide Awards

Stripe wins best Consumer Relations campaign at CIPR PRide Awards

Stripe Communications picked up the Gold Award in the Consumer Relations category for the ‘Sourz…Give it Some…Summer’ campaign at last night’s CIPR PRide Awards (13 October 2011).

Stripe worked closely with Maxxium UK to deliver a consumer campaign targeting 18-24 year olds across the UK and create an emotional connection with the brand. With a fashion and grooming focus and campaign tour across seven UK cities, Stripe engaged with the target audience about getting ready for the weekend with Sourz.

Juliet Simpson, Managing Director said: “This is a fantastic result for the team as the ‘Give it Some…Summer’ campaign reinforced our commitment towards doing things differently, and helped Maxxium drive Sourz awareness and sales in 2010.”

Stripe nominated for three CIPR Scotland PRide Awards

Stripe nominated for three CIPR Scotland PRide Awards

Stripe Communications is delighted to announce that we have been shortlisted for all three CIPR PRide Awards which we entered in year.

Following yet another hugely successful event which saw over 19,000 fans descend on the Nevis Range, the Fort William Mountain Bike World Cup was nominated for Best Campaign £10k and under.

Our work with Maxxium on their ‘Give It Some…Summer’ campaign for their Sourz brand has also been recognised, with confirmation that we are also in the running for the Best Campaign category as well.

Finally, after yet another blockbuster year, Stripe Communications has been shortlisted as Outstanding Consultancy of the Year, which would be a remarkable achievement after winning this accolade in 2009.

The winners will be announced at the annual CIPR PRide Awards being held on the 13th of October in Glasgow.

A gold & two silvers

A gold & two silvers

Stripe Communications scooped Gold and two Silver Awards at last night’s CIPR PRide Awards in recognition of its PR work over the last year – including Silver for Outstanding Public Relations Consultancy.

Stripe’s Gold Award was in the Not-for-Profit category for on-going campaign work with ‘see me’ – Scotland’s national campaign to end the stigma and discrimination of mental ill-health.

The second Silver Award – in the Community Relations category – was for Stripe’s work with the Scottish Government on the No Knives, Better Lives initiative which seeks to prevent young people from becoming involved in violent behaviour, directly tackling knife crime and making Scotland’s streets safer.

Triple CIPR shortlist for Stripe

Triple CIPR shortlist for Stripe

Stripe Communications has been shortlisted for three awards in this year’s CIPR PRide Scotland Awards – Outstanding Public Relations Consultancy, Community Relations and Not-for-Profit.

The Community Relations shortlist is for Stripe’s work with the Scottish Government on the No Knives, Better Lives initiative which seeks to change the culture around violence in Scotland, preventing young people from becoming involved in violent behaviour, directly tackling knife crime and making Scotland’s streets safer.

Stripe’s Not-for-Profit shortlist is for on-going campaign work for ‘see me’ – Scotland’s national campaign to end the stigma and discrimination of mental ill-health.

Winners will be announced at the CIPR PRide Awards at Prestonfield House Hotel, Edinburgh, on Thursday 4 November 2010.

Last year, Stripe received three gold CIPR PRide Awards including Outstanding Public Relations Consultancy, Best Use of Integrated Communications for their work on Taste of Edinburgh, and Best Campaign for £10k or Under for the Shelter ‘Hometime Scotland’ campaign.