We’re very proud to announce the expansion of our partnership with Merlin Entertainments as the retained PR and Social Media consultancy for the London portfolio of attractions including; Madame Tussauds London, The Coca-Cola London Eye, SEA LIFE London, The London Dungeon and Shrek’s Adventure! London.
We were first appointed as retained PR consultancy for Madame Tussauds in 2016, and our work with Merlin Entertainments now includes the entire London portfolio of attractions, providing domestic and international press office management, brand campaigns, news hijacking and all issues and crisis management for the London attractions. Our social media remit includes development and implementation of social media strategy for all attractions plus ongoing community management and influencer strategy and engagement.
Some of our recent work with Merlin Entertainments has included; when Madame Tussauds London displayed Donald Trump outside the US Embassy when the US President declared on Twitter that he would not be visiting the UK to open the new London embassy building in Vauxhall. Also, recently in December when the London Eye played host to the nation’s favourite nanny to coincide with the European premier of Mary Poppins Returns.
Our London Managing Director, Chris Stevenson, said, “It is a privilege to work with some of the UK’s most iconic attractions and a team with boundless ambition to produce bold and innovative work. It is a tremendous collaboration between the Stripe team and Merlin Entertainments London marketing team and we are confident 2019 will be another huge success working closely together.”
Gemma Cracknell, Marketing Director, Merlin Entertainments said, “Stripe have been a valuable agency partner to us since their original appointment and we are delighted to have expanded the scope of their role to include all of the London attractions. They have already delivered some outstanding results for us across our attractions and we look forward to continued success with Stripe as a key agency partner.”