Stripe launches ‘see me’s ‘What’s On Your Mind?’ campaign

Stripe launches ‘see me’s ‘What’s On Your Mind?’ campaign

Stripe Communications worked with ‘see me’ to help launch it’s new ‘What’s On Your Mind?’ campaign in Edinburgh with Scots singer, Rachel Sermanni, two young people with lived experience of mental ill-health: Gabrielle Quinn and Gary McGinley; and pupils from Leith Academy.

The new campaign – ‘What’s On Your Mind?’ – encourages young people to think about their behaviour towards someone their own age with mental ill-health. Through a specially developed resource pack, including a short film, posters and a suite of activities, the ‘What’s On Your Mind?’ campaign explores how support from peers can make a positive difference to people’s mental well-being.

The campaign has been developed after research commissioned by ‘see me’ revealed that almost half of young people (47 per cent) wouldn’t want people to know if they had a mental health problem, and only 17 percent thought that young people experiencing mental ill-health would recover*.

*see me’ Children & Young People Questionnaire, March 2011

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