IRN-BRU Weighs in with Special Glasgow 2014 Can

IRN-BRU Weighs in with Special Glasgow 2014 Can

Stripe helped IRN-BRU launch a new limited edition can design to mark its sponsorship of the Glasgow 2014 Commonwealth Games along with Olympian and Commonwealth Games medallist Peter Kirkbride.

Weightlifter Peter from Kilmarnock, who won silver at the Commonwealth Games in Delhi in 2010 teamed up with Scotland’s other national drink to bring the special edition design to life near the Clyde Auditorium – which will play host to the Glasgow 2014 weightlifting competition next year.

Now available in shops across Scotland, it’s the first in a series of three standout designs being created in the run up to Glasgow 2014, the largest multi-sport event Scotland has ever seen. The design features on IRN-BRU Regular and Sugar Free 330ml cans, and draws on original Barr’s advertising from 1901, when moustachioed Highland strongman, Adam Brown, featured on the label of ‘IRON BREW’ as it was then known.

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