Blog : awards

Our success at the Cannes Lions – Hear Us Roar

Our success at the Cannes Lions – Hear Us Roar

Last week in Cannes our work received a highly coveted Cannes Lions award in the entertainment category for our factual, feature-length documentary, Wildlands. A hugely competitive sector in which we were the only BTL agency to be represented.

Cannes is undoubtedly the creative pinnacle in global marketing comm’s. It sets the benchmark and showcases the most remarkable work from around the world. To not only appear but to win among them is a phenomenal achievement.

In 2017, we premiered Wildlands at BAFTA to a global media audience. The documentary assesses the war on drugs in Bolivia and South America as told through the eyes of those from both sides of the law who have helped shape and determine that war. Narrated by NY Times
Best selling author, Rusty Young (Marching Powder, Colombiano) the film has now been distributed globally through multiple digital platforms (Amazon Prime, iTunes, GooglePlay).

We created Wildlands to promote and support the launch of our client, Ubisoft’s, new video game; Ghost Recon: Wildlands. In fact it was the idea that won us the pitch. The game depicts Bolivia as a narco-state, gripped by a drug cartel which gamers must take on and defeat.

Wildlands served as a companion documentary to the game. It asked you to ask the question; is it conceivable that a fictitious video game portrayal of a drug war could be mirrored in a factual reality? Also in a western civilisation where cocaine use is prolific, what questions must society ask ourselves to stop this insidious and destructive drug?

In a world where the likes of Narcos, Sicario, etc. captivates global audiences, we knew we could bring new gamers to Ubisoft through non-gaming platforms, providing an entertainment experience with depth, substance and integrity. Digital VOD platforms then also leveraging algorithms to serve content to those people most predisposed to consume it.

What started life as a UK marketing asset for Ubisoft, was quickly adopted as the lead global marketing asset. Our client’s belief allowing Wildlands to grow to become what we wanted it to be.

All winning work in Cannes is embossed with these three tenets; courage, vision and emotion. They make you feel, make you care, make you think and make you do something. They make you pause, reflect and react.

Wildlands was complex, challenging, riddled with issues and at any one point, we could have said enough. But we didn’t. We didn’t because Stripe, Chief Productions (our production partners) and Ubisoft knew this work was special. This work would present a landmark in video game marketing communications and this work would make you feel, make you care and make you act.

Wildlands has now scooped a D&AD pencil a Clio award and now a bronze Cannes Lion. But it’s most important function is to prove to us all that courageous, visionary and work that moves you will always win. You just need to do it.

Stripe scores CIPR Outstanding Consultancy 2016

Stripe scores CIPR Outstanding Consultancy 2016

We walked away from the annual UK CIPR Excellence Awards in London triumphant last night (8 June) with a double whammy of awards – scooping Outstanding Mid-sized Consultancy and Outstanding Young Communicator for Edinburgh based senior account manager, Shaun Bell.

As the first ever Scottish agency to win the prestigious award in 2014 and to now have won it for a second year, what a fantastic achievement for the team and recognition of their tireless hard work, talent and passion. It’s also the first time one of the Stripes has been shortlisted – and indeed won – Outstanding Young Communicator. Well done Shaun!

The awards come following a busy year for us with a number of high profile new business wins and continued growth, including the launch of our London office in January 2016.

 

Stripe expands digital skill set

Stripe expands digital skill set

To strengthen our integrated communications offering we’re excited to announce some new players that have joined the team.

Stripe has appointed a Digital Strategist, Designer and Digital Account Manager to further enhance the digital experience for our clients across all sectors and specialisms. Reporting into Digital Director, Darcie Tanner, the new roles are a strong mix of adding both new digital expertise to the mix, as well as increasing the skill set within the current team.

Emily Puddephatt joins Stripe as our Digital Strategist. Emily was previously at DigitasLBi/Lost Boys, bringing five years’ experience working on award-winning cross-digital projects, ranging from community management, influencer outreach and social operations through to full social and integrated strategy for clients such as Nissan, Interactive Investor, SAB Miller, BBC Worldwide and UGG Australia.

Hannah Murray joins Stripe as a Digital Account Manager, also from DigitasLBi where she spent three years working across the search (SEO) side of the business, with a focus on social search campaigns for UK and international clients such as Danone, Europcar and award-winning work for Premier Inn.

Rachel Patrick, designer (with digital design expertise), joins the team after working in the Digital Directorate of The Scottish Government, prior to which she worked agency side and has experience working with IRN-BRU, The Royal Mail, Glasgow 2014 and Nandos.

Our digitally integrated accounts have more than doubled in the last 12 months and there is no doubt in what direction the market is going. These new appointments allow us to continue to exceed client expectations and deliver a strong, creatively driven approach that builds upon and broadens our capabilities in today’s increasingly competitive and connected world.

Stripe’s expertise in digital has been recognised most recently with shortlistings in the Social Buzz Awards and UK Social Media Communications Awards and our addition to The Drum’s Digital Census.

You can see a full list of the Stripe crew on our Stripe People page.

Shining Gold and Silver with IRN-BRU at the Star Awards

Shining Gold and Silver with IRN-BRU at the Star Awards

Stripe scooped two golds and a silver last Thursday at the Marketing Society Scotland Awards. Held in Glasgow this year the awards celebrate the very best of marketing talent in Scotland and Stripe was proud to be rubbing shoulders with the brightest sparks in the industry.

In partnership with the Leith Agency and Blonde we won Gold in the ‘Food & Drink’ and ‘Sponsorship’ Categories for our work with IRN-BRU and their sponsorship of Glasgow 2014 – and we secured a further silver in the PR category.

All in all a great night for the agency and more reasons to pop a can of the fizzy stuff.

You can see a list of all the 2015 Star Awards winners here.

Stripe scoops GOLD at PRCA for IRN-BRU

Stripe scoops GOLD at PRCA for IRN-BRU

Stripe added another gold gong to its collection after scooping Best Consumer Campaign at the annual PRCA DARE awards last night. Stripe’s work on IRN-BRU’s ‘Born to Support’ campaign – to be the most memorable and the most loved sponsor of the Commonwealth Games – was celebrated as best in class at the industry awards.

Using research on national pride, the brief was to celebrate Scotland’s born supporters, the people who make the difference, no matter what the outcome. Stripe used a combination of proactive media relations, nationwide search for ‘Born Supporters’, Team Scotland and medal winner maximisations, launch of the IRN-BRU store and Maverick Moments to reach target audiences. The campaign saw IRN-BRU become 3.5 times more memorable than any other sponsor including the four Tier One brands. RESULT!

CIPR top agency nomination for Stripe

CIPR top agency nomination for Stripe

The shortlist for the CIPR Excellence Awards –  the PR profession’s leading awards – has been unveiled for 2015 via Twitter @CIPRexcel.

Cue a very happy team of Stripes when we heard that we are in the running for this year’s Outstanding Mid Sized Consultancy gong.

There were more than 600 entries competing to make it to the shortlist stage so we’re proud as punch to make the cut.

We’ll see if we can top the celebrations of last year when we brought the Outstanding PR Consultancy award back home to our Edinburgh HQ!

Double win at the CIPR Scotland PRide Awards

Double win at the CIPR Scotland PRide Awards

It was a double win at the CIPR Scotland PRide Awards for the team here at Stripe – as well as picking up Outstanding Public Relations Consultancy, our Account Manager Shaun Bell scooped Young Communicator of the Year.

Shaun was praised for being ‘head and shoulders’ above the other candidates with his passion for what he does shining through. After joining Stripe in 2011 through the Stars and Stripes graduate programme, Shaun has worked his way up to Account Manager and delivered campaigns for clients such as John Lewis, the Scottish Government and Young Scot.

Our MD, Juliet Simpson, said: “I’m extremely proud of the whole team who all play their part in helping us to achieve amazing results for our clients, and I’m especially pleased for Shaun who fully deserves this award for the dedication and passion he brings to his job every day.”

We also won Silver awards for the Public Sector and Consumer Relations categories for The Scottish Government Country Roads campaign and VELUX Lovers of Light campaign respectively.

Stripe Communications named best UK agency

Stripe Communications named best UK agency

Scotland-based Stripe Communications was named Outstanding PR Consultancy at the national CIPR Excellence Awards in London yesterday (Tuesday 17 June, 2014), becoming the first Scottish agency in the awards history to scoop the top prize.

Held annually by the Chartered Institute of Public Relations (CIPR), the awards recognise the best in the communications industry, bringing together over 150 leading public relations consultancies, freelancers and in-house teams competing for the 30 individual awards.

The Outstanding Consultancy award recognises the achievements, performance and excellent work of a public relations consultancy over the past three years.

Stripe’s win comes after a successful start to 2014, which has seen continued business expansion and significant new client wins. With offices in Edinburgh and Glasgow, Stripe Communications continues to grow in numbers and reputation.

Juliet Simpson, Managing Director of Stripe Communications, said

“Becoming the first ever Scottish agency to win this award fills us with pride and tops a fantastic year to date for Stripe. I’m incredibly proud to see the team’s hard work recognised by the industry on a national scale. With the eyes of the world on Scotland this summer, there’s never been a more exciting time to be a ‘Stripe’ as we look to build on our reputation as the UK’s best PR agency.” Judges for the awards, commented: “We were hugely impressed by Stripe Communications’ focus on staff, including excellent internal communications; a mentoring scheme and Stripe’s delivery on its objective to be the industry leader for working parents. “Their tenacity with smaller budgets, straight talking no nonsense approach and immersion into clients’ businesses set them apart with the results seen in terms of staff retention, strong track record of business growth, premium client wins and a winning company culture.” 

Reach for the stars! Stripe shortlisted for employer brand award

Reach for the stars! Stripe shortlisted for employer brand award

We’re on a roll… Following our shortlisting for UK Consultancy of the Year earlier this month, we’ve made it onto the shortlist for Employer Brand of the Year at the Marketing Society Scotland Star Awards.

The new award recognises the importance of effective recruitment and employee development in the marketing sector, celebrating Scottish businesses that attract, retain and reward top talent.

Winners will be announced at the Marketing Society Scotland Star Awards dinner on 12 June 2014.